Rapid pace development for a new E-liquid brand and online e-commerce store designed, developed and delivered in 3 weeks.
Designing a comprehensive brand identity for an e-liquid company that offers a diverse range of 10 unique flavours, each characterised by a distinct thematic style. The primary objective was to craft a compelling and cohesive brand image that resonates with their target audience while differentiating them within the highly competitive e-liquid market.
We initiated the branding process by carefully analysing each of the 10 unique e-liquid flavours. We developed a thematic strategy that would tie each flavour to a distinct visual and narrative concept. This strategy ensured that each product had its own unique story and identity, enhancing brand diversity.